What do I need to list products on Amazon EU?

Last updated: 2026-08-01·Verified: 2026-08-01

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📋 Direct Answer

To list on Amazon EU, you need: (1) Amazon EU seller account, (2) EORI number for customs, (3) VAT registration (OSS or local), (4) GPSR Responsible Person, (5) CE marking for applicable products, (6) EPR registrations (packaging, WEEE if applicable). Estimated total setup: €1,000-3,000 + ongoing €500-1,500/year. Timeline: 4-12 weeks.

6
Requirements
€1,000-3,000 setup
Est. Total Cost
4-12 weeks
Timeline

Item by Item

RequiredAmazon EU Seller Account
€39/month (Professional)1-2 weeks
  1. 1Register at sellercentral.amazon.de
  2. 2Provide business documents and bank account
  3. 3Complete identity verification
RequiredEORI Number
Free1-2 weeks
  1. 1Apply through customs authority of an EU member state
  2. 2Receive EORI number (format: GB/FR/DE + digits)
  3. 3Use for all customs declarations
RequiredVAT Registration
€200-5002-6 weeks
  1. 1Register for OSS or local VAT
  2. 2Display VAT-inclusive prices on listings
  3. 3File returns quarterly

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RequiredGPSR Responsible Person
€200-500/year1-2 weeks
  1. 1Appoint EU-based authorized representative
  2. 2Add RP info to Amazon listing
  3. 3Ensure product labels include RP details

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If applicableCE Marking (if applicable)
€300-1,5004-8 weeks
  1. 1Check if your product category requires CE
  2. 2Get product tested by notified body
  3. 3Prepare Declaration of Conformity
  4. 4Affix CE mark to product

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If applicableEPR Registrations
€50-300/year1-2 weeks
  1. 1Register for packaging EPR in each country (VerpackG, CITEO, etc.)
  2. 2Register for WEEE if selling electronics
  3. 3Report volumes and pay eco-contributions

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Sources

  • Amazon Seller Central — EU Requirements
  • EU GPSR (EU) 2023/988
  • EU VAT Directive

Disclaimer: This page is for informational purposes only and does not constitute legal or tax advice. Consult a professional for your specific situation.